Tuesday, August 23, 2011

IFA - Market Research



Form group of 4 and do presentation on the following topic on Market Research

Q1) What is Market Research (Definition)?
Q2) Type of Market Research
    a) What are the 2 type of Market Research
    b) Compare and contrast between them
Q3) Objective and Purpose of Market Research
Q4) Market Research Technique
    a) List and describe the 5 type of technique
Q5) Web‐Based Market Research
    a) What is Web‐Based Market Research
    b) List the Advantages and Disadvantages
Q6)Customer Relationship Management
    a) What is CRM
    b) Compare and contrast between “Technology Enabled CRM” And “Traditional CRM”
Q7) Define and discu ss the 4 ways of collecting Marketing information over the web.